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Get More Leads and Close More Deals with Your Website Using A 40 Point Comprehensive Report That Helps You Spot Any Issues or Roadblocks Which Are Holding Your Business Back From Success.
The 360 Audit has been developed by our agency to focus on the most critical areas of any website such as eComm, lead generation, b2b & coaching websites. The 40 point checklist from our audit, covers critical areas which all play a significant role in the success and performance of a website.
Within the 937 audits completed, we have noted that many clients were just being fed the same old automated PPC report which would mirror the data being displayed on the dashboard of their Google AdWords account. This is only one piece of the puzzle in creating a complete marketing campaign. Business owners and marketers are missing out on crucial data and insights on many other areas of a business, that is more often than not holding them back in taking their campaigns to the next the level.
The 40 Point Checklist That Makes Ours Difference
Many audits on the market today are often generated from third-party applications developed by SEO or PPC technology companies that have never built, optimised and scaled a campaign. Their focus to what matters and what is really important is shunned by their lack of experience in other areas. Our audits have been developed and built manually by digital marketing consultants, PPC specialists, social media specialists, website developers, graphic designers and a team of SEO experts. Our audit does not focus on one part of the puzzle but instead use all the critical points we believe should be focused on when establishing a successful campaign.
If you are wanting to see the level of detail our audit provides and the value it can bring to your business, there is no better way to do this, than to compare the 360-audit side by side to a competitors audit we found on the web. Take a look at the quick snapshot below of how our 360 audit stacks up against the rest.
| Automated Audit | 360 Audit | |
|---|---|---|
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Website Audit |
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Professional Website Design |
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Relevant Headlines & Page Copy |
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Mobile Friendly |
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Professional Digital Branding
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User Friendly Navigation |
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Relevant Use Of Images |
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Custom 404 Page
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Relevant Use Of Videos |
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Conversion Optimisation |
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Noticable Phone No |
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Primary Call To Action |
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Lead Capture Forms |
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Relevant Trust Factors |
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Newsletter Signup |
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Thank you page |
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Secondary Call To Action |
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Unique Selling Proposition |
What’s that? |
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Testimonial/ Reviews |
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Online Chat Functionality |
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Social Media Share Button |
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SEO/ Online Visibility |
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Keyword Ranking On Page #1 |
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Accessible To Search Engines |
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Keyword Used In Page Title |
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Use of Keywords in H1 Tags |
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Google My Business |
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WWW Resolve |
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Brand Page In Title |
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Map & Address |
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Optimal Page Title Length |
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Meta Title & Descriptions |
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Shitemap.xml File |
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Alt Atrtribute |
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Your Google Listing |
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Schema Markup |
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Blog / Rescource Centre |
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Open Graph |
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AMP Enabled |
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Local Map Pack Listing |
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Keywords In Image Al Attribute |
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Sufficient Page Content |
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Performance & Security |
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HTTPS |
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Google Page Speed |
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CAPTCHA |
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GTmetric Page Speed |
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Browser Caching & Compression |
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Utilizes Content & Delivery Network |
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Technical WP Assessment |
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Premium plugins |
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General Plugins |
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Admin User Account |
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Discourage Search Engines Disabled |
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WordPress Security & Vulnerabilities |
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Readme.html Accessibility |
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Install.php Accessibility |
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Protect wp-config.php |
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Theme and Plugin Editor |
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Disable Directory Access |
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Debug Mode |
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Google Safe Browsing |
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Deactivated Themes |
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Automatic Updates |
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No Comments Spam |
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No Malware Found |
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Current Stable WordPress Version |
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Managed Hosting Plan |
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Akismet Spam Protection |
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Time zone Settings |
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Admin Accounts |
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Additional Themes |
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WordPress Backups |
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Hide WordPress Version |
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Post Revision Control |
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Permalinks |
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Development Site Instance |
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Sample Content |
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Deactivated Plugins |
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Page Edit URL |
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WooCommerce System Status Report |
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Accessibility |
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Alternative Text For Images |
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Captions/ Transcripts for Audio & Video |
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Colour Contrast
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Descriptive Link Text |
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Navigation & Site Structure |
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Fields & Forms |
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Content & Format Copy |
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Compelling Messaging / Calls to actions |
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Easily Readable |
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Captivating Headlines |
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Relevant Headlines |
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Consistent Formatting |
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Easy To Scan |
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Spelling |
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No placeholder text |
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Legal |
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GDPR |
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Privacy Policy |
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Colour Contrast |
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Terms & Conditions |
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Cookie Policy |
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Website Copyright in Footer |
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WHOIS |
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With over 40 different measured tests being conducted on things such as customer experience, performance & search engine optimisation it’s easy to allocate your time, money and efforts on the things that really matter to improving your website.
Our audit is tailored to test these types of online stores differently to “general” websites as they provide customers with a different online experience. With being online built with the intent to sell we boiled down our categories for testing to those deemed the most important when providing the best online experience to a customer so they can get from the home page to checkout easily & successfully. Take your conversions to the next level by seeing how you stack up against some of the best E-comm built stores on the market.
Ever wondered why one of your pages is converting at a higher percentage than the rest of your site? It’s probably because that page alone has more of the elements it needs in order to convert traffic. With our tailored landing page audit, you can test and analyse & optimise individual pages to see whether they have the design elements and marketing elements it needs to capture customers right then and there. You could be missing that one key element that could turn your page from just a space filler to a page that is designed to educate, motivate and capture customer details on the fly.
Year after year the algorithm used to help score and rank websites against each other changes but only slightly. That is why have created a 360 SEO audit that is based on the foundation of factors that are compiled to help rank a website. You have to appear to be found so why not gain insights on the factors that could be holding your business back from being ranked on Google, Bing and other popular search engines.
Did you know that in the time took you to read this you have lost over 40% of your first-time visitors. The window to capture a customer’s attention from when they click a link and wait for a website to load is 4 seconds. With our page speed audit, you easily have access to metrics which will allow you to see what pages are costing you to lose out on traffic, ranking and leads.
With over 40 different measured tests being conducted on things such as customer experience, performance & search engine optimisation it’s easy to allocate your time, money and efforts on the things that really matter to improving your website.
Our audit is tailored to test these types of online stores differently to “general” websites as they provide customers with a different online experience. With being online built with the intent to sell we boiled down our categories for testing to those deemed the most important when providing the best online experience to a customer so they can get from the home page to checkout easily & successfully. Take your conversions to the next level by seeing how you stack up against some of the best E-comm built stores on the market.
Ever wondered why one of your pages is converting at a higher percentage than the rest of your site? It’s probably because that page alone has more of the elements it needs in order to convert traffic. With our tailored landing page audit, you can test and analyse & optimise individual pages to see whether they have the design elements and marketing elements it needs to capture customers right then and there. You could be missing that one key element that could turn your page from just a space filler to a page that is designed to educate, motivate and capture customer details on the fly.
Year after year the algorithm used to help score and rank websites against each other changes but only slightly. That is why have created a 360 SEO audit that is based on the foundation of factors that are compiled to help rank a website. You have to appear to be found so why not gain insights on the factors that could be holding your business back from being ranked on Google, Bing and other popular search engines.
Did you know that in the time took you to read this you have lost over 40% of your first-time visitors. The window to capture a customer’s attention from when they click a link and wait for a website to load is 4 seconds. With our page speed audit, you easily have access to metrics which will allow you to see what pages are costing you to lose out on traffic, ranking and leads.
Get the 360 Audit For Your Business Today
If you are wanting to gain access to our tailored 360 audit please select from one of the plans below. If you are wanting additional marketing services our 360 audit will be included within the scoping session we host.
FREE
for first 10 businesses
1 X Website or E Commerce Audit
1 X Landing Page Audit
1 X On Page SEO Audit
1 X Page Speed Insights Audit
1 X Google My Business Audit
1 X Competitive Analysis Audit
Included Within Scoping Session
Google Partnered Digital Marketing
Agency in Melbourne
Partner